BranD #80 - Toy Design

BranD #80 - Toy Design

Toy design is a process full of imagination and creativity, which evokes an emotional resonance and creates a joyful experience for users through colours, materials, textures and interaction.

For designers, toys not only serve as a medium for creation but also a vehicle to express emotions and share happiness. Through toys, they respond to people's demana for emotional value, and in turn, make design more fun.

With the theme "Follow Toys!", BranD #80 features the design concepts and processes behind toys, allowing readers to feel the hidden creativity within toy

BranD:

BranD defines a new way to look into communication design by presenting, researching, and manifesting excellent works in visual art, advertising, product, graphic design, and more. Every issue defines a theme and invites worldwide notable branding designers to analyze and discuss the methodology behind meeting diverse customer demands, meanwhile enhancing the brand value through high-quality design.