Packaged for Life - Chocolate
Packaged for Life – Chocolate
A showcase collection of creative packaging design for one of the most popular snack foods in the world today, a volume conceived to provide both inspiration and a series of visual treats as appealing as chocolate itself.
In our haste to consume the things we love, we often disregard or discard packaging without a second thought. While many would argue that they bear no significance or should be done away with in our quest to save the environment, there is a lot more to packaging design than meets the eye. On top of conveying a brand's personality, purpose, or message meaningfully and embodying its contents in ways that catch the eye, a seemingly ordinary bottle or box can become an artist or designer's canvas for extraordinary creative expression.
Along with the fun facts in the accompanying booklet as per previous editions, the projects serve as morsels of inspiration and visual treats as appealing as the sinfully-delightful product itself.